(Source: Capital Radio and Television)

On April 19th, under the guidance of the Propaganda Department of the Beijing Municipal Party Committee and the Office of the Beijing International Film Festival Organizing Committee, the 15th Beijing International Film Festival Anime and Television Unit - "Spring Fantasy Anime" animated theme event was held in Beijing, hosted by the Beijing Municipal Radio and Television Bureau, Beijing Film Bureau, and Haidian District Committee and Government. At the themed event,Wang Jiequn, Secretary of the Party Group and Director of the Beijing Municipal Radio and Television BureauWe have released the interim results of "Invitation for Spring" and "30 Articles of Beijing Animation".

She said,Anime is a manifestation of cultural confidence, a carrier of cultural inheritance, a catalyst for technological innovation, and an engine for economic growthFrom "Chaos in the Heavenly Palace" to "Ne Zha 2", Chinese animation has always explored its development path through the integration of tradition and modernity, local and global, art and technology. In the future, with the deep integration of "animation+" and "+animation", how can the animation industry better become an important force in building modern civilization of the Chinese nation, and become a cultural bridge for telling Chinese stories and serving a better life? She put forward three views:

Promote the integration of animation industry with open and inclusive sincerity

Beijing is a fertile ground for the development and growth of Chinese animation,We have a complete industrial chain with a total output value of over 120 billion yuan and 154 active animation and film institutions,It covers the entire cycle and chain from technology research and development, creative incubation, production and distribution to derivative product development. The Beijing Municipal Radio and Television Bureau looks forward to sharing new opportunities for cooperation and development with everyone, and jointly building a dual cycle industrial ecology of "deep excavation of cultural wealth internally and construction of animation corridors externally". With the charm of animation, we aim to build a bridge of light and shadow that connects cultural bloodlines, global creativity, and empowers the new economic ecology.

With the original intention of inheriting and spreading, promote the transformation of high-quality anime products

In recent years, the Beijing Municipal Radio and Television Bureau has been committed to exploring Beijing's cultural resources, building a high-quality creative system of "Beijing Great Audiovisual", and launchingVivi Cat, Mao Mao Town, Chang'an 30000 Li、8KUltra high definition digital animationDoor GodWait for a batchenjoy great popularityA masterpiece of anime, film and television. Give full play to the leading effect of the "Thirty Articles of Anime" policy and gather togetherIntegrated with administrative approval services, 13 policies to optimize the business environment, 8 funds, 38 audio-visual industry parks, and important cultural activitiesThe service package. Empowered by advantageous factors such as policies, funds, markets, services, and promotion, a large number of animation institutions with dreams and vitality have joined hands to forge explosive masterpieces like Nezha 2, achieving a leap from "plateau" to "peak".

With the determination to overcome challenges and breakthroughs, promote innovation in animation technology

The evolution history of anime technology is essentially an exploration history of the integration of art and technology. The Beijing Municipal Radio and Television Bureau will focus on promoting the transformation of new technologies, research and development of new products, application of new scenarios, and expansion of new services in animation, strengthen scientific and technological research and development, increase policy and financial support for animation technology, and actively support its applicationUltra high definition XR、 Holography, naked eye 3DAnd other new audio-visual technologies to create animation works, and encourage the traditional freeze frame, Paper Cuttings, origami, ink and wash animation and other art forms to accelerate the integration of digital development.

Emerging and promising.The Beijing Municipal Radio and Television Bureau will join hands with the National College Animation Innovation Alliance to jointly build an original incubation highland, a technology innovation center, and an international communication hub for animation, and jointly plan a new blueprint for the future development of Chinese animation!

（The 15th Beijing International Film Festival Animation and Film Unit Promotion GroupReturn to Sohu to view more